The Journey
An original fashion editorial exploring the emotional landscape of womanhood.
Campaign
Creative Direction · Photography · Production
Central Park, New York City
A self-initiated editorial inspired by the different stages we move through in life, from joy and lightness to uncertainty, grief, and everything in between. The project explores the idea that every phase has a purpose, and every version of us is worthy of being seen.
THREE VISUAL CHAPTERS
Every creative decision, from the location and styling to the team and visual storytelling, was built around the emotional concept. Mariama intentionally led the project from concept to production to photography, ensuring the final imagery stayed true to the original vision.
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Airy, luminous, and effortless. A visual expression of joy, presence, and ease.
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The transitional in-between, capturing uncertainty, searching, and the feeling of not yet knowing what comes next.
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DARK
The Journey Editorial
was about showcasing the many stages we go through on our journey. Some days you feel on top of the world, some parts feel lost and some parts you just aren’t feeling. But every part makes up this incredible journey that we get to call life.
THE OUTCOME
A fully realized editorial vision created from the ground up.
The Journey was submitted to Something Different Magazine and Flannel Magazine, demonstrating Mariama’s ability to create work with a strong editorial point of view and execute a complete creative vision independently
Fashion & beauty storytelling
Concept development & art direction
Creative team building & leadership
Editorial photography
End-to-end production
Vision-led creative execution
