Creativity is a muscle that you must constantly work and creative burnout is real. Sometimes you might over work your creativity muscle and sometimes you may not be using it at all. Whether you’re a seasoned creative, just getting started or haven’t even jumped in; these books can give you the insight into creativity, a dose of inspiration or ways to make your creativity profitable and noticeable.
1. Steal Like an Artist by Austin Kleon
This is my absolute favorite book to read, I keep it on my coffee table for when I need a boost of inspiration. It’s a quick read that is filled with animation and the main message of just being yourself. The author speaks about the hidden truth to creativity and that is that nothing is really original. He also talks about writing the book you want to read, not waiting to know who you are to get started and just being a nice person. A great read that I highly recommend.
2. The War of Art by Steven Pressfield
This book is for those who often struggle with creative block. It’s a short, practical guide to success as a creative. The books main message is that every artist must face the enemy within which is our own inner voice. Great read to get over your fears and finally start creating the work you love!
3. Creative Confidence by David & Tom Kelley
This book is not only for creatives but for entrepreneurs as well. The main message of this book is that we are all creators. Whether you are an accountant, lawyer or writer this book is thought provoking and changes the way we think about solving problems and creating products. A great read in general for anybody.
4. Contagious: Why Things Catch On by Jonah Berger
This book is about finding creatives ways to market your content, product or service. The author spent years researching the reasons things spread and catch on, creating this S.T.E.P.P.S. Framework.
Social Currency- people like looking smart in front of their friends. Create something that allows them to do that and they’ll share it.
Trigger- people share things that are on the top of their mind and tip of their tongue.
Emotional- create something that stirs people’s emotions. They have to be high arousal emotions like anger, awe or joy etc.
Practical- people like helping people which is why “how to” content is really popular.
Public- your content has to be visible for people to view and share it.
Story- people learn through stories and love hearing them. Storytelling is a huge power.
You can learn how to use these steps to market your work, business or yourself.
5. Big Magic: Creative Living Beyond Fear by Elizabeth Gilbert
The main message of this book is creating beyond fear. The book talks a lot about writing but I feel like it can relate to anyone pursuing creative work. She talks about ideas hoping from one person to the next until someone finally puts the idea into reality. You’ll walk away from reading this book with a different perspective on what it means to be creative.